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Award Winner
Gabrielle Walker, PepsiCo
Infectious Messaging

Believing that innovation must be driven by Human Centricity, Gabrielle Walker is an R&D Scientist at PepsiCo. She was the winner of an Innovation Strategy Award in the Infectious Messaging category earlier this year for her “Trend Collective” and Curiosity Council” initiatives that encourage collaborative ideation while educating the company's culture on emerging trends and innovations. The overarching goal is to enhance knowledge and skills to better anticipate consumer trends and their impact on product development.

Special Achievement

Innovation Strategy Award Winner Gabrielle Walker

This year’s Innovation Strategy Awards were announced at World Summit 2023 and celebrated remarkable innovation tactics from some of the world’s most recognized and inspiring business leaders.

Human-Centric Innovation is of great importance to Gabrielle Walker whose “Trend Collective” and “Curiosity Council” tactics illustrate PepsiCo’s commitment to staying on top of emerging trends and consumer insights in order to reach consumers more authentically. A leader in infectious messaging, the brand is set to launch its Curiosity Council in 2024, aiming to cultivate innovation team-wide by encouraging curiosity, challenging conventional thinking, and investing in early trend identification methods like the exploration of AI capabilities and limitations across various business sectors.

For more on our Innovation Strategy Awards and how your organization can enter to be nominated, visit InnovationStrategy.com.

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